Estudios Severino

Brand Name and Philosophy

Estudios Severino,  a deliberate experiment in emotion, design, and perspective. The name itself plays with duality—a wordplay on “Severino Studios” in Spanish that transforms into “Severino Studies” in English. This bilingual identity reflects the brand’s essence: an ongoing exploration of art forms ranging from painting, design, and music to literature, photography, and cinema. On one hand, “studies” honors the experimental process behind its creations. On the other, “studios” symbolizes the transformation of those experiments into tangible works of art.  Estudios Severino is more than a brand—it’s a narrative. Rooted in the intersection of art and emotion, it is a playground for experimentation across mediums, including painting, music, literature, photography, and cinema.

Zooming Into the Details:

As the creative director,  My fascination with detail stems from years of working with trinocular microscopes as an electronics technician, zooming into components at 180x magnification really sharpened my perspective for detail.  “While the average person might see a green circuit board with silver dots, I see an intricate world of intentional design—electrical traces transmitting data, purpose, and connection”- This perspective taught me to look beyond the surface in order to zoom in mentally and creatively. It taught me how to deconstruct and reconstruct ideas at an instant , creating personal standards with an abstract approach. This mindset is the backbone of Estudios Severino.

Design Approach: Emotion in Form

Estudios Severino’s design method is a creative interrogation of emotion. Every emotion has a physical counterpart, every mood a corresponding approach . Let’s take anxiety translated into a garment for example, —a disturbance of the mind. What fabrics embody this? Perhaps something scratchy or rigid. What silhouette conveys tension? A constricted shape. And what colors? Muted, clashing tones, teetering on the edge of harmony. Now let’s say Depression for example, as a reference guide, this might call for drooping, oversized silhouettes in low-tone palettes, reflecting the literal “weight” of the feeling Or consider intimidation. It feels heavy, menacing. This translates to sharp, uncertain silhouettes,   Heavy fabrics, and dark, oppressive tones. This level of deconstruction lets me mold feelings into identity, into wearable art, into stories you can carry on your body.

Target Audience:

The brand speaks to those who crave depth, individuality, and storytelling in design. Whether they are creatives,  deep thinkers, or seekers of unconventional beauty, Estudios Severino offers a connection between emotion and style, merging personal narratives with universal feelings.

Vision for the Future:

Estudios Severino aspires to be a beacon of collaboration and innovation, blending stories with culture. By merging experimental design with a human touch, it will continue to push boundaries, challenging norms and fostering a new understanding of what it means to express emotion.

The End Goal , Moving People Through Design:

In a world overwhelmed with reference and noise, Estudios Severino reconstructs cultural and emotional designs into something tangible, relatable, and unforgettable. obsessive attention to detail, and a knack for making people a little uncomfortable at times, we don’t just create artwork—we create identity.

Estudios Severino is more than just a brand; it’s a bridge between story and substance. My ultimate goal is to move people—not through fleeting trends, but through the timeless art of “FEEL” (find emotion, express w/ love), I aim to channel raw emotion into design, that are equal parts personal and universal. Every stitch, texture, color, visual and sound design modified to shift emotion

From the Artist:

“I enjoy using this design method because it streamlines the creative process, focusing inspiration into a clear direction. With endless possibilities, references can be overwhelming; however, this narrowing process fosters identity—a core principle of Estudios Severino.

As an artist, my identity is inherently tied to my humanity. I extend this philosophy to the brand, allowing me to transform deeply felt raw emotions into relatable narratives.” As its creator, I thrive on designing  what i perceive as emotions to literally look like. Diagnosed with ADHD at a young age, I’ve learned to embrace the intense waves of feelings my condition magnifies. Where others might feel a ripple, I feel a tsunami—pain, joy, anxiety, love—and through this, I’ve developed an ability to dissect and reconstruct these emotions. Each feeling becomes a blueprint for design, inspiring silhouette, texture, color and sound that represent these intangible forces in physical form.